What if I told you that there is a way to make your event more successful and have people show up?
If it sounds too good to be true, then keep reading because you’ll soon discover that it’s possible.
The number of people that show up to your event can make or break it. There are many ways to increase the number of guests you have coming in, but some are better than others.
In this blog post, we will go over a few tips on how to get more people to your event to create a great experience.
So, here are the five guaranteed ways to make more people come to your gathering.
1. Promote it on Social Media
Most people are on the internet nowadays. You’ll be missing out a lot if you don’t leverage the power of social media to your advantage. I know that there are a lot of social media platforms that people use today. But I’ll only be discussing how to promote your event on Facebook. It is by far the most popular and has the largest user base of all platforms. Furthermore, Facebook is the best solution to market your event, as it has a dedicated tool to help you set up your event and promote it. I’ll walk you through step-by-step how to do it.
Log in to Facebook on your computer. Then, head over to the left pane, where you can see your profile and a “see more button” below.
Click “see more” and go to events.
Once you click events, a button “create a new event” will appear that.
Customize according to the details of the event
And presto, you’re done! All you have to do now is invite people to join your event. You can ask your friends and members of the group you’ve entered. They’ll be notified on Facebook once you send them the invite.
2. Text message invitations
Texting was a popular norm of communication back before social media existed. People send invitations through text when there is a social gathering to take place. And the good news is, you can still use this tool today as many people are still relying on texting; Especially those not using social media quite as often.
Ok, so here’s the nitty-gritty on how you send a text invitation. Every invitation follow this exact structure:
- The What – This is the title of your event. Pro tip: Give your event a compelling title that will give them a reason why they want to attend the get-together.
- The When – The time and date of when the event will take place. This is really, really important — make sure you set the correct date. I can’t stress enough how many people got the event’s date all wrong. And with that, they have to tell people they invited the correct date.
- The Where – This is the location of the event. Please be very specific about the venue, especially to those who don’t know the place. We don’t want attendees to come in late because they lost their way to the party. If possible, put a map in your invitations (this goes to email and physical invitations).
- The How – This answers the question, “How can they come to the gathering?” Is there some registration form they have to fill out? Do they have to go to a link? Do they have to reply to the message? Be specific in this one, as this can mess up your event.
- The Why – Give them a reason why they want to attend the event. What’s in it for them if they attend the event? What will they gain? Will they get a freebie in attending the event? Will they learn something valuable? Elaborate on the benefits of attending.
- Extra Details – You might want to include other information that your attendees might need. Do they have to bring something to the party? Do they have to wear a specific kind of attire?
3. Email invitations
This comes in handy if you have an email list that you can promote your event to. And a lot of event organizers use emails to invite people to attend the gathering. To write an email invitation, you’ll have to follow the structure I’ve written for text messaging invitations. And to make your life a little easier, I’ll share with you a template that you can use and write your invitations.
Here’s the link with 19 event invitation templates: https://automizy.com/blog/event-invitation-email/
There are four essential components of an email invitation, according to Automizy:
Four Essential Components of an Email Invitation
1. A catchy headline – You have to grab people’s attention with a subject line. A curiosity-based subject line works best as it will compel them to open the email. Automizy has a collection of proven and tested subject lines that work.
2. Date, time, and location – These elements must be present in all invitations. And you must be accurate in showing the information.
3. Email Design – Put banners inside the email that resonates with the brand theme and color. This gives your attendees the feel of what the event could look like.
4. Use catchy invitation phrases – Inject a little bit of creativity in your invitation to increase the chances of people going to the event. One way to do it is by using a warm and friendly tone. For example, “Come to Lola’s 17th birthday. We’d love to see you at the party wearing an elegant dress.”
Another good thing about email invitations is you can send follow-up and reminder emails so that you can make sure that they’ll come. This can sky-rocket your attendance rate and make the most out of your list.
4. Hire a brand ambassador
Hiring a brand ambassador might be the easiest way to make sure people show up to your event. I mean, “social proof” is a powerful tool to influence people, right? Let the brand ambassador promote you so you can do other important things in your get-together.
But you shouldn’t get just any brand ambassador. You have to choose the right one.
Here are some tips for hiring a brand ambassador:
- Plan when looking for an ambassador. Don’t wait to hire at the last minute because hiring takes time. Don’t expect that the first one you interview will fit.
- Do your research carefully. The fee for each ambassador varies from location, duties, duration, and other factors. So you need to look for information – be it on the web or consult with your team.
- Look for a desirable personality and attitude. These are the two most essential traits that you should look for when getting an ambassador. The two traits play an important role because they will reflect on how your brand will be perceived. The ambassador will be the one who will carry your brand, so you have to select the one that resonates with your values.
- Get an ambassador who has a genuine interest in your event. You should get an ambassador who believes in what you’re promoting to confidently convey the message that will make people more convinced to come to the event.
Finding a brand ambassador to promote your social gathering is a rather meticulous task. But finding a balloon decorator isn’t! At Carolina Balloons and Confetti, we will make your event look good and will make your guests go WOW! We’ve been designing at events since 1986. So fill out the form below and book a decoration service with us.
5. Printed Flyers and Banners
Call me old school, but this stuff still works! You can create flyers containing:
A.) The design
B.) What the event is
C.) Who is it for
D.) Who will be the host
E.) When and where it will be happening
Canva is your friend here as it has templates for flyers that you can use for your event. Or you can hire a graphics designer on Fiverr to do the work for you. After that, you can take it to your nearest flyer printing services for printing.
You can choose an ‘event type’ banner for banners as it is tailored especially for, well, specifically for events. This is perfect because the size is enough to be visible but not too big. And it can allow you to raise high up for people to see in the distance. You can search for banner makers near you on Google for convenience.
So there you have it. Those were the five tips on how to make more people show up to your event.
There are many ways to increase the number of guests you have coming in. Some are better than others. If you’re looking for an easy way to get a lot more attendees, then consider using decorators and planners like us!
We know how important first impressions are, so we take care when designing every aspect of the space. From making sure there are enough seats for everyone, adding decorations with color themes, and event planning activities throughout the day. We do all this so your event will be memorable for both you and your guests.
Ready for your next event? Book a Balloon Decoration service with us today by filling the contact form below!
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